Coaching For Success
Posts tagged Holiday Season
Google Commerce
Nov 6th
In our previous article we discussed about preparing for the holiday season, and how your internet business can be better prepared. Today, the hot topic of the net is Google’s New Commerce search site. Well Internet search Engine Giant, Google is unveiling a new search service that would cater to retailers, targeting e-commerce sites, called Google Commerce Search.
Google sure knows how to time its new innovation, and the Google Commerce is considered in a way to enhance website conversions and sales, which would endorse products within Google’s search links, organize search solution quickly and with ease. The most important factor is it tailor made to optimize performance as described by the Official Google Blog.
Google sure knows how to time its new innovation, and the Google Commerce is considered in a way to enhance website conversions and sales, which would endorse products within Google’s search links, organize search solution quickly and with ease. The most important factor is it tailor made to optimize performance as described by the Official Google Blog.
The Google Commerce Search is based on cloud computing and online retailers will benefit from it quickly, since they will not have to worry about seasonal business peaks and will help customers find precise results very quickly, to the benefit of customers and retailers alike. This means customers will have better shopping experience in relevance to the holiday season rush. It has also meant a better shopping experience for our customers, which is critical given the holiday season rush. If you have questions or if you wish to leave a comment please visit our website, www.theinternetbusinesscoach.co.uk and one of our business experts will get in touch with you. Check out the video below
Advertising Online: Preparing for this Holiday Season
Nov 4th
This is best time to have a strong advertising drive, online since the holiday season is fast approaching in the next few weeks. Most of the consumers spend at least 5 hours on the internet daily according on an online survey and that is 40% of the respective media time in comparison to Television, newspapers, magazines, radio, and regular advertising and the internet accounts for typical media for most developed countries. The main key is to buy space on sites that will put your advertising in the correct context, since prospects who go online will see your ad and most likely to act on it.
According to the survey, half of the respondents plan to spend as much or more than they spent online during the previous holiday season. Most of the them also plan to go online early, with nearly a third of respondents planning to begin their online shopping before Christmas and Thanksgiving.
Consumers who go online on or before the holiday season, go there for the following three main reasons:
1. Access to shopping online which is convenient
2. Reviewing and comparing product pricing and features
3. Getting gift ideas.
Not to forget, most Credit Cards even offer attractive cash back offers and rewards as points in certain programs. Online advertisers can take online shoppers cues from this outcome and to support and track their marketing programs based on key online shopping patterns.
When you start looking for some marketing space on different websites, be sure to do your own investigation and ask many questions before you buy. Make sure that the site is somewhat related to your area, and also make sure that they will place your ad appropriately throughout their site so that it gets the attention it deserves.
Your local audience should be targeted the most. The primary key to success for marketers is guaranteeing the ease and speed with which their customers can make a purchase. However, it is equally as important for marketers to precisely predict day-to-day purchasing volumes so that existing order placement and fulfillment processes are reliable. If you have any questions or if you feel you want to leave a comment, please contact us at http://www.theinternetbusinesscoach.co.uk and a business coach will contact you.
